"Very good course with helpful and current information. [The instructor] is very knowledgeable and an industry expert."  —  Participant, October 2022

"There was a lot of great information packed into this two-part class. Some of it I was aware of already, but other pieces I’ll be taking back to my colleagues and working on adding the tools and other ideas.

Steve is knowledgeable and makes it clear right away that marketing has all kinds of camps in terms of email marketing techniques and practices. I really liked that he emphasized measuring your email success against your own sends, and continuously trying to improve on those metrics.

I really liked that the School of Continuing Education has a person logged in and present for the class, in case there are any tech glitches, etc. I also like that they are open to changing things up, based on what students are interested in."  —  Participant, October 2022

"Excellent course with relevant info. I appreciated the full-circle approach to the course content, from subject lines to audience list grooming to measuring.

I really liked Steve’s approach. He was clearly very knowledgeable on the topic and brought in some of his real-life client experiences. He answered a lot of my questions before I could ask them with a very clear structure of the content. This was one of the best courses I had in the certificate program."  —  Participant

"I like courses that push me and my company to evolve our marketing to the next level. Steve gave a great overview as well as practical applications to my business. I’ll take these and start doing list hygiene as well as marketing automation."  —  Kathy DeVries, Wheel & Sprocket