Capstone for Social Media Manager Certificate
With guidance and coaching from industry expert, Jamey Shiels, this is your opportunity to create a business-ready social media program based on what you learned in the first three courses of the Social Media Manager certificate. Whether you use the capstone project to enhance social media marketing for your business, to analyze an existing brand in the marketplace or to create a fictional case study upon which to build your portfolio, this hands-on course puts your newly acquired skills into practice.
This course can be applied to the Social Media Manager Certificate.
Instructor
Jamey Shiels is the director of Social Media and Digital Communication for Aurora Health Care, an integrated health system with 15 hospitals, 90 clinics and more than 29,000 employees that serves the health care needs of eastern Wisconsin and northern ... read more
Who Should Attend
Individuals who wish to complete the Social Media Manager Certificate and add this capstone project to their portfolio
Benefits and Learning Outcomes
Complete a social media project that brings together principles learned from the required courses:
- Social Media Strategy
- Social Media Audience Engagement and Program Measurement
- Social Media Content Management
Course Outline/Topics
- Identify a social media project that demonstrates knowledge of social media principles.
- Create a plan to complete the project.
- Schedule checkpoints with the instructor.
- Complete and present the project to the instructor.
Prerequisites
Participants must have completed the required courses for the Social Media Manager Certificate including:
- Social Media Strategy
- Social Media Audience Engagement and Program Measurement
- Social Media Content Management
Notes
Capstone for Social Media Manager Certificate cannot be taken as an individual course. It must be taken after the completion of all required courses.
Date: Nov 26-Dec 9, 2023
Delivery Method: Online
Platform: Canvas
Instructor: Jamey Shiels
Fee:
$349 by Nov 12, 2023
$374 after Nov 12, 2023
CEUs: 0.7
Enrollment Limit: 15
Program Number: 5026-15706
Note: Participants will receive instructions for logging into Canvas to access course materials prior to the course start date. It is interactive and instructor-led.
Registration Deadline: Nov 26, 2023
Date: Apr 28-May 11, 2024
Delivery Method: Online
Platform: Canvas
Instructor: Jamey Shiels
Fee:
$349 by Apr 14, 2024
$374 after Apr 14, 2024
CEUs: 0.7
Enrollment Limit: 13
Program Number: 5026-15707
Note: Participants will receive instructions for logging into Canvas to access course materials prior to the course start date. It is interactive and instructor-led.
Registration Deadline: Apr 28, 2024
