How ‘liking’ leads to buying
UWM professors Amit Bhatnagar and Purush Papatla are pinpointing how brands can harness social media to improve advertising strategies and enhance sales.
News from the University of Wisconsin-Milwaukee
UWM professors Amit Bhatnagar and Purush Papatla are pinpointing how brands can harness social media to improve advertising strategies and enhance sales.
Nursing professors and community leaders work together to overcome distrust in genomics research among African-Americans who are wary after decades of medical experimentation and discrimination.
People call him the “theater wizard,” but special effects master Chris Guse thinks of himself first and foremost as a storyteller.
Whether you’re interested in the science of metal matrix composites or art on album covers, UWM graduate programs provide opportunities to learn and grow through research. More than 4,800 students are studying at UWM this year in 64 master’s degree and 33 doctoral programs. They have come from around the United States and 80 other […]
UWM professors Caroline Seymour-Jorn, (French, Italian and Comparative Literature), Anna Mansson McGinty (Geography and Women’s Studies) and Kristin Sziarto (Geography) presented a seminar and led a workshop on the Muslim Milwaukee Project at the Université Paris-Est, March 15-17. The researchers were invited by the Justice, Espace, Discriminations, Inégalités working group of the Labex Urban Futures […]
Several UWM faculty members recently received research funding through grants and a university-sponsored research initiative. Fifteen proposals were chosen for funding through the 2016-27 Research Grant Initiative that seeks to bolster scholarly work and innovation for the state at large: Derek Counts, professor of Art History; David Frick, professor of Chemistry and Biochemistry; Karyn Frick, […]
Engineering Professor Naira Campbell-Kyureghyan and her students designed a wrench that reduces injuries among gas utility workers, prompting a Wisconsin-based tool company to snap up the license and sell the product.
UWM paleontologist Stephen Dornbos found 555-million-year-old fossilized multicellular marine algae, or seaweed, and it’s among the oldest examples of multicellular life.
Nigel Rothfels looks at the history of zoos in light of Sea World’s recent announcement.
The UWM Social Compact Grants committee is seeking applications for grants that support or initiate quantifiable solutions to alleviating poverty in Milwaukee. Grant proposals must illustrate strategies for demonstrating measurable outcomes and lead to sustainable collaborations or efforts. From the $200,000 available, the committee will award an unspecified number of grants of up to $25,000 […]