Business & World Affairs
‘Bunch of jerks’: Research shows how brands can benefit from reclaiming insults
Companies usually ignore or try to refute criticism. But often, there’s a better way to respond, UWM researcher Katherine Du found.
Undergrad students study AI outsourcing and what it means for human jobs
Businesses are increasingly turning to AI outsourcing to increase productivity. Gaurav Sachdeva and Gaurav Saluja are finding that the effects are not always what we might expect.
New dual-degree program equips grads for high-demand health care leadership roles
The new program – Master of Healthcare Administration and Master of Business Administration – is a joint effort by the College of Health Professions & Sciences and the Lubar College of Business.
Sociology alum brings sustainability to the vineyard
Meghan Murphy parlayed her degree into her dream job, overseeing Gundlach Bundschu Winery’s fields in California, ensuring that the operation is environmentally sound for generations to come.
Public event showcases student design concepts for a reimagined I-794 spur
Architecture and Urban Planning students from UWM explored the long-term potential of the possible removal of the I-794 highway spur through downtown Milwaukee.
UWM fashions strategies for artificial intelligence in the classroom
New curriculum teaches students how to use AI as a tool while not succumbing to its shortfalls.
How AI-powered chatbots can make – or break – consumer trust
The growing popularity of generative AI programs has supercharged the presence, and abilities, of those little text bubbles that pop up in the corner of so many consumer sites.
UWM proposal wins Universities of Wisconsin Innovation Grant
The plan calls for working with the local chemistry industry and education partners, including M-Cubed, to develop a paid summer internship program that trains students as chemical technicians.
UWM helps student navigate career goals, and he lands a job that fits just right
Amir Foysal, an international student at UWM from Bangladesh, had a career goal: to find a position that blended business and technology. But he was struggling to find job titles that fit what he was looking for.
UWM Research Foundation awards bridge grants to UWM-related companies
The Bridge Grant Program invests in new companies of UWM faculty, staff and students that have licensed intellectual property from the research foundation.