Listed below are requirements for the major in Journalism, Advertising, and Media Studies—Journalism Concentration. In addition to requirements for the major, students must satisfy all of the university general education requirements and the College of Letters & Science breadth and other degree requirements.

Degree requirements will vary depending on when you took your first college class. You are strongly advised to consult both your journalism advisor and your L&S advisor to ensure you stay on track toward a degree.

Read more about the degree requirements on the L&S Degree Requirements web pages.

• Fact Sheet

Effective Date: Fall 2018
If you started the program before the effective date of the new requirements, please consult with your advisor about your set of requirements.

JAMS Major Requirements

Students must complete 18 or more credits in courses numbered 300 or above, and at least 15 upper-division (numbered 300 and above) credits in the major in residence at UWM. Students may count a maximum of 6 credits in any combination of JAMS 399 and JAMS 600, each of which can be taken to a maximum of 6 credits. The College of Letters and Science requires that students attain at least a 2.0 GPA on all credits in the major attempted at UWM. Students must attain a 2.0 GPA on all major credits attempted, including transfer work.

A Journalism, Advertising, and Media Studies (JAMS) major requires a minimum of 36 credits in JAMS and at least 12 credits in a single major, department, or certificate program outside of JAMS, of which, at least 6 credits must be at the 300 level or above:

Course List

Code	Title	Credits
Required
JAMS 101	Introduction to Mass Media	3
JAMS 201	Media Writing	3
JAMS 559	Freedom of Expression in the Digital Age	3
Complete 12 credits of JAMS Electives		12
Select 12 credits in a single major, department, or certificate program outside of JAMS 1		12
Select at least one JAMS 600-level course with the word "Seminar" in its title to meet the L&S requirement for a research experience in the major		3
Concentration		12
Select one of the following:
Journalism
Media Studies
Advertising/Public Relations
Total Credits		48

1	At least 6 credits must be at the 300 level or above.

Concentration Requirements

Journalism

Course List

Code	Title	Credits
JAMS 204	News Writing	3
JAMS 320	News Reporting	3
Select at least two of the following:		6
JAMS 332	Introduction to Digital Documentary
JAMS 342	Television News Reporting
JAMS 500	Advanced Integrated Reporting
JAMS 502	Specialized Reporting:
Total Credits		12

Media Studies

Course List

Code	Title	Credits
JAMS 262	Principles of Media Studies	3
JAMS 562	Media Studies and Culture	3
Select one of the following:		3
JAMS 204	News Writing
JAMS 207	Introduction to Advertising and Public Relations
JAMS 231	Publication Design
JAMS 232	Photojournalism
JAMS 302	Introduction To Video Storytelling
JAMS 306	Feature and Magazine Article Writing:
JAMS 307	Persuasive Media Writing and Production:
JAMS 336	Media Graphics
JAMS 502	Specialized Reporting:
JAMS 504	Critical and Opinion Writing
Select one of the following: 1		3
JAMS 450	Race and Ethnicity in the Media
JAMS 460	History of Mass Media
JAMS 461	Media Ethics
JAMS 614	Seminar in Media and Public Opinion
JAMS 615	Seminar in Media and Politics
JAMS 620	Seminar in Global Media
JAMS 660	Seminar in Contemporary Issues in Media Studies:
JAMS 661	Seminar in Media Communication and Society:
Total Credits		12

1	One Media Studies course from among the following (in addition to at least one JAMS 600-level course with the word “Seminar” in its title selected to meet the L&S requirement for a research experience in the major).

Advertising/Public Relations

Course List

Code	Title	Credits
JAMS 207	Introduction to Advertising and Public Relations	3
JAMS 307	Persuasive Media Writing and Production:	3
JAMS 407	Media Planning	3
JAMS 524	Advertising and Public Relations Campaigns	3
Total Credits		12