Featured Research

Coordination of care in the healthcare setting may not only result in better patient outcomes, but also stands to make a significant dent healthcare costs in the U.S., where 18.3% of gross domestic product was attributed to healthcare spending in … Read more

If you have a smart speaker (50% of internet users do), you may ask your smart “friend” to provide the current temperature, to turn on your favorite podcast, or to dig into the internet for a factoid you urgently need. … Read more

The following was originally published in the Columbia Law School’s Blog on Corporations and the Capital Markets, and was authored by Maria Goranova, Professor of Strategic Management, Lubar College of Business at the University of Wisconsin-Milwaukee, and Lori Verstegen Ryan, … Read more

Brand competitors are not known for being kind to each other. Think of the legendary “ad wars” between Coke and Pepsi, Avis and Hertz, or McDonald’s and Burger King. But what would happen if brands played nicely with each other … Read more

A Wall Street Journal article earlier this month reported that stock buybacks in 2022 are proceeding at a record clip. Citing data from Goldman Sachs Group Inc., the article stated that – in the first two months of the year … Read more

Even if you’re not familiar with the term “chatbot,” it’s more than likely that you know one — named Alexa. Yes, that Alexa. As in, “Alexa, how far is it from Anchorage to Miami?” or “Alexa, where can I watch … Read more

The season of shopping is upon us, and retailers and marketers are bombarding us with messages about purchasing. Even without the effect of holidays, the average person is exposed to more than 4,500 commercial messages every day. Most of these … Read more

For most of us, our online retail shopping increased significantly during the pandemic. More than likely, our online shopping returns increased at an even greater rate. And why not? Most retailers feel compelled to have an easy return policy in … Read more

Social media channels such as Twitter have emerged as the de-facto platforms for information sharing and communication, including during many television programs. Social chatter has added entertainment value and fun for many of us while we watch fan favorites like … Read more

FedEx, a major sponsor of the Washington Football Team, pressured the NFL team to change its name from the Washington Redskins. Nike launched a high-profile campaign to support the Black Lives Matter movement. Starbucks has come out for transgender equity and LGBTQ … Read more

With many of us working from home over the last year, we’ve become increasingly accustomed (and perhaps even excited) to seeing the UPS, Fed Ex, or Amazon truck roll up our driveways. While it remains to be seen whether Covid-19 … Read more

Most organizations and universities recognize the importance of diversity training and education. However, questions remain about whether, and for whom, these efforts are effective. Does diversity education help employees and students develop the skills needed to work in an increasingly … Read more