Zheng Cheng

Zheng Cheng

  • Assistant Professor, Organizations & Strategic Management

Education

PhD, Strategic Management, University of Kansas
MA, Enterprise Management, Lanzhou University, China
BA, Management, Wuhan University, China
BA, International Law, Wuhan University, China

Areas of Interest

Dr. Cheng’s research focuses on the role of intangible assets in shaping firm strategies in the context of international expansion, inter-firm collaboration, and top management.

Professional Activities

Dr. Cheng is a member of the Academy of Management, Academy of International Business, and the Strategic Management Society, the Southern Management Association, and the International Association for Chinese Management Research. His work has been published in the Journal of Business Ethics and presented at various academic conferences.

Curriculum Vitae

Leading Through Analytics and Innovation