After a year of thoughtful planning and wide collaboration, the Lubar College of Business has officially adopted its 2025–30 strategic plan. This new roadmap takes into account the vast changes in the higher education landscape and is intended to guide the College’s priorities and progress over the next five years.
The planning process was designed to be inclusive and forward-thinking. Faculty, staff, students, and business leaders all had a voice in shaping the plan. Input was gathered through surveys, focus groups, and a college-wide retreat that encouraged open conversation and creative ideas. Graduate and undergraduate students also shared valuable insights about their academic experiences and goals.
“This was a genuine collaborative effort,” said Dean Kaushal Chari. “Our new strategic plan reflects the values, strengths and aspirations of the entire Lubar community.”
The plan lays out substantial strategic priorities for student success, impactful research, engagement, financial sustainability and culture. Supporting objectives target enhancing academic excellence, empowering students to be successful, increasing community and industry engagement, and strengthening the College’s impact in southeastern Wisconsin and beyond.
While the plan officially goes into effect on July 1, its momentum has been building for months. Faculty and staff voted in support of the final draft this spring, and metrics are already being refined to align with the plan’s goals.
As the College moves forward, the 2025–30 strategic plan will serve as a strong and flexible foundation in a challenging environment, ensuring that Lubar remains a leader in business education for years to come.