Lori Craig

Lori Craig

  • Executive in Residence, Finance
  • Dream Exchange Director

Lori Craig is the retired Senior Vice President and Market Leader for PNC Private Bank. In this role, she oversaw a team of professionals striving to achieve the highest level of client satisfaction. Her top priority was that the team not only met but also exceeded the client's expectations. Through Lori's leadership and commitment, she helped ensure that the client benefits from a full complement of investment, trust, financial planning and private banking services to help them achieve their financial goals. Lori Craig joined PNC in July 2010 as the Market Leader for Wisconsin. She has over 35 years' experience in the Financial Services industry, with 20 of those years being in Wealth Management. Lori graduated with a Bachelor in Business Administration and with a Masters of Management from Cardinal Stritch University. In addition, she is a member of the Delta Mu Delta Business Honor Society. Lori is an active member in the community and serves on several boards, including the Milwaukee Jewish Community Center, Marcus Performing Arts Center (MPAC), UWM Foundation, and the Kinship Community Food Center. She also serves on several board committees including Jewish Family Services, Secure Futures, and UWM Strategic Marketing Committee. 

Loui's current role is the Director of the Dream Exchange program at the Lubar College of Business in the Finance area. In addition to other duties, she assists in recruiting and retaining Finance Students at the Masters Level and Undergraduate. She also assists students in obtaining internships and permanent positions in companies across SE Wisconsin.

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