As artificial intelligence enables businesses to fine-tune prices to closely reflect products’ cost or value, it may seem natural to assume that more differentiated pricing leads to better profits. But new research from UW-Milwaukee suggests the opposite can be true: …
Doctoral student Hyunji Lee is exploring a timely question in today’s business climate: When leaders fall from grace, should they get a second chance? In her job market paper, “When Leaders Return: How Executive Reappointments Shape Firm Performance,” Lee examines …
When companies try to predict product sales, they often look at one product at a time. But according to new research co-authored by Huimin Zhao, that approach can miss a much bigger story about how customers actually shop. Zhao, a …
When you buy something online, you are rarely the first person to do so. Reviews, ratings and social media posts from earlier buyers all shape how confident you feel about clicking “add to cart.” That chain reaction is the focus …
Doctoral student Pouneh “Penny” Sadeghi studies a question that affects more people than they might realize. When companies speak to the public during moments of uncertainty, how do investors, customers, and communities respond? Penny is a graduate assistant and instructor …
In today’s global economy, it’s common for U.S. companies to run factories, partner with suppliers or hire employees overseas. But what happens when labor laws in those countries change? New research co-authored by Giorgo Sertsios, Sheldon B. Lubar Associate Professor …
Auditors are used to examining financial statements, but what happens when the auditors themselves are audited? That’s the focus of research by Dr. Amy Tegeler, assistant professor of accounting at the Lubar College of Business, along with her co-authors Dr. …
In the hustle and bustle of modern urban transportation, multi-party carpooling emerges as an innovative trend taking the streets by storm. Imagine a system where you don’t just share a ride with one friend, but with a whole group of …
In the world of finance, companies are constantly faced with decisions that involve balancing risk, competition, and growth. One such decision revolves around equity financing, where businesses must choose how and when to raise money by selling shares. This choice …
We typically assume that changes in employment or profession trigger shifts to who we think we are in relation to our career—in other words, our career identity. Indeed, if we were to constantly question our career identity, we could end …
