MarComm is offering fall workshops to introduce campus units to UWM’s new brand personality. These sessions are a great opportunity to learn how the brand personality influences the way we communicate and visually represent UWM. The initial 30- to 40-minute session will acquaint units with the core concepts.
Units also may request more detailed, tailored training to meet their specific needs.
The brand personality is applicable to communication by all UWM units and with all audiences. It also provides the basis for a new marketing campaign that MarComm will launch in Fall 2025.
