- Assistant Professor, Information Technology Management
PhD, Business Administration (focus on Information Systems), University of Minnesota, Carlson School of Management
BSB, Management Information Systems & Finance, University of Minnesota, Carlson School of Management
Areas of Expertise
Scott Schanke is an Assistant Professor of Information Technology Management at UWM's Lubar College of Business. His research seeks to identify and quantify effective approaches to the design and implementation of the entities that represent firms and brands in customer interactions, e.g., AI-enabled conversational agents and digital brand personalities. To causally identify the merits and detriments of alternative design characteristics, he has employed a combination of controlled laboratory experiments, as well as field experiments in partnership with several U.S.-based firms.
Before embarking on his academic career, Dr. Schanke worked in technology consulting at Accenture, where he worked on a variety of large-scale IT projects ranging from point-of sale systems, IT security, and Big Data analytics.
Dr. Schanke’s job market paper was recently published in Information System Research. His various research projects have won awards for Runner Up Best Conference Paper at 2018 INFORMS Conference on Information Systems and Technology (CIST), and Runner Up Best Student Paper at (CIST) 2019. He has also been awarded grants from the Marketing Science Institute and the University of Minnesota's Carlson School of Management.
His has presented his work at a variety of academic conferences globally, including INFORMS, POMS, American Marketing Association Summer Conference, SCECR, AIML, and HICSS. He also has served as reviewer for major information systems outlets and conferences, including Information Systems Research, MIS Quarterly, CIST, ICIS, and CSWIM.