Social media as a venue for community development
Published work and Presentations
Nambisan, P. Gustafson, D., Pingree, S., Hawkins, R. (2015). Social support and responsiveness in online patient communities: Implications on service quality for health care organizations. Health Expectations (In press).
Nambisan, P. (2011). Evaluating patient experience in online health communities: Implications for healthcare organizations. Health Care Management Review, 36(2):124-33.
Nambisan, P. & Watt, J. H. (2011). Managing customer experience in online communities. Journal of Business Research, 64(8): 889-895.
Nambisan, P., Gustafson, D., Pingree, S., Hawkins, R. (2010). Patients’ sociability and usability experience in online health communities: Impact on attitudes towards the healthcare organization and its services. International Journal of Web-based Communities (Special Issue on Web-based Communities and Healthcare), Vol. 6, No. 4, pp. 395-409.
Nambisan, P. (2009). Conceptualizing customers’ Online Community Experience (OCE): An experimental study. International Journal of Internet Marketing and Advertising, Vol. 5, Issue 4, pp. 309-328.
Nambisan, P. & Watt, J.H. (2008). Online Community Experience (OCE) and its impact on customer attitudes: An exploratory study, International Journal of Electronic Marketing and Retailing, Vol. 2, Issue 2, pp. 150-175.
Nambisan, S. & Nambisan, P. (2008). How to profit from a better “virtual customer environment”. MIT Sloan Management Review, vol. 49, no. 3, Spring, pp. 53-61.
Nambisan, P. (2009). Do online health communities help create positive perceptions regarding the healthcare organization and its services? Academy Health Annual Research meeting, Chicago, IL.
Nambisan, P. (2009, August). Dimensions of online community experience (OCE): Impact on customer attitudes and perceptions. Academy of Management – Organizational communication and Information systems (OCIS) Division, Chicago, IL.
Nambisan, P. (2008). Online Health Communities: Implications for Service Innovation in Health Care Organizations, Selected for publication in the Best paper collection series, vol.II, Academy of Innovation and Entrepreneurship, Beijing, China.
Nambisan, P., Gustafson, D., & Pingree, S. (2006 November). Online communities in health care services: Measuring the patient experience. American Public Health Association (APHA) 2006 conference, Boston, MA.
Nambisan, P. (2005, August). Online Customer Communities and HMOs: A Knowledge Management & Knowledge Socialization Perspective. Health Care Management division of the Academy of Management 2005 conference, Honolulu, Hawaii.
Nambisan, P., & Watt, J. H. (2004, August). Online community experience: Pragmatic and hedonic dimensions of OCE and impact on customer attitudes. Organizational Communication & Information Systems (OCIS) division of the Academy of Management conference, New Orleans, LA.
Nambisan, P., & Watt, J.H. (2004, May). The impact of online community participation: Insights from the ‘uses and gratifications’ perspective. Information Systems Division of the International Communication Association conference, New Orleans, LA.
Nambisan, P. (2004, May). Online community experience: Impact on customer attitudes. Communication and Technology Division of the International Communication Association conference, New Orleans, LA.
Nambisan, P., & Watt, J.H. (2003, Sept.). Participation in commercial virtual communities: Impact on consumer attitudes. Association of Internet Researchers (AoIR) conference, Toronto, Canada.