Description

Beer drinking culture is huge in Milwaukee; with downtown Milwaukee becoming more and more developed and attracting a large amount of tourism, it may lead to a decrease in traffic to smaller microbreweries and bars outside of the downtown area. Go Taps acts as a mobile beer truck service in designated “zones” where breweries are able to sell and market their beer outside of their centralized location. Beer vendors are able to sell their beer using Go Taps’ service where we can then sell to the public. Customers are able fill out a beer flight card with desired beer that is offered on that day and will receive a flight of beer. With that flight comes a coupon to be redeemed at any participating location; through this we’d be bringing their beer to the public and then driving business back to them.