Katrina Cravy

Katrina Cravy

From Emmy-winning TV journalist to executive charisma coach, Katrina Cravy helps brilliant professionals become unforgettable communicators.

Her clients have been featured on national news programs, including 60 Minutes, and invited to speak on international stages. She has delivered keynotes and coaching for industry leaders such as GE Healthcare, Rockwell Automation, US Bank, BMO, United Way, Salvation Army and the Governor’s Conferences on Tourism in Wisconsin, Arizona and Alaska.

Before coaching CEOs and entrepreneurs to own the room, Katrina spent more than 20 years in front of the camera as a TV journalist and investigative reporter. She now wants to teach you the science around how to hold attention when everything is on the line.

Early in her career, she interned for President Ronald Reagan, a master communicator whose ability to connect with audiences left a lasting impression. That experience cemented her belief in the power of presence, message discipline and emotional connection.

Reagan had mastered what Katrina now teaches: The Charisma Switch — knowing when to turn up the energy, when to pause for impact and how to captivate any audience. Her clients say, “Before you face the media — or any audience — you should face Katrina.”