The University of Wisconsin Milwaukee is hosting the 10th annual Big Idea Qualifier in 2026 through the Lubar Entrepreneurship Center. This competition gives student entrepreneurs the opportunity to share their startup ideas, reflect on their customer discovery and research methods, and compete for cash prizes while advancing toward a statewide competition.
What Participants Submit
Students can submit either:
- A 300-word essay, or
- A 60–90 second YouTube video
Submissions should describe the Lean Launch journey behind the idea. Participants are expected to explain the problem they are solving, who their customers are, and key elements from their Business Model Canvas, including how their solution delivers value.
Pitch Format
Selected participants will pitch their ideas live. Each entrepreneur gets:
- 4 minutes to present their idea
- Up to 4.5 minutes for questions from judges
After each pitch, judges take a short reset before the next presenter. The first-place winner automatically advances to the statewide Big Idea Tournament.
Prizes
Winners of the UWM qualifier receive cash awards:
- First Place: $1,000
- Second Place: $500
- Third Place: $250
Apply here