The University of Wisconsin-Milwaukee mascot, Pounce, dressed in a black panther costume with yellow accents and a jersey that says ‘Milwaukee,’ poses with a person wearing UWM spirit gear. The background shows a gymnasium setting with black and yellow bleachers and other people milling around.

Access. Persistence. Success.

We believe in every student’s ability to succeed.

Division of Strategic Enrollment Management & Student Success

The Division of Strategic Enrollment Management & Student Success (SEMSS) is responsible for advancing UWM’s student enrollment, persistence, and completion goals across the full student lifecycle—from recruitment and admission through financial aid, advising, retention, career readiness, and degree completion. Guided by a shared set of divisional core values, SEMSS serves as both an operational hub and strategic partner to academic units and central administration in shaping institutional enrollment and student success outcomes. SEMSS encompasses 11 departments, 160 full-time employees, and 350 student employees.