Firestone tire commercial for Town and Country winter treads. The advertisement shows a suburban residential snow scene and two neighbors getting ready to go to work. “Mr. Adams” has ordinary tires and spins out in his driveway; “Mr. Baker” with Town and Country tires with good traction on slippery conditions pulls out and down the street with ease. The male voice-over then states the company motto: “They grip and guaranteed to go through ice, mud and snow, or we’ll pay the tow.”