A successful nonprofit organization has diversified funding streams, and individual donors play an essential role. If you or your organization is new to individual giving, this webinar is for you. We’ll provide you with an overview of the fundraising landscape and walk you through the critical components of an individual giving program.

Upon completion of this course, you should be able to:

• Explain the importance of individual giving in a nonprofit’s fundraising strategy
• Identify critical steps for a successful individual giving program
• Draft a plan to start or improve your annual individual giving program

Intended audience:

• Fundraising & development staff
• Board members
• CEOs, executive directors, upper management
• Grant writers
• Program directors and staff