Units that receive a combination of university and third-party funding may request unique logos.

Third-party funding includes income from consumers, clients and community partners. Units requesting unique logos are typically associated with endeavors involving:

  • Retail sales
  • Partnerships with other universities, companies or organizations
  • Large, reoccuring, revenue-generating special events

Please complete the form below to help the UWM Brand Committee to determine if your unit is eligible for a unique logo. The final decision on unique logos comes from the vice chancellor for Marketing & Communications.

If your unit is eligible for a unique logo, Marketing & Communications’ designers will help you develop artwork that complies with the university’s brand standards and allows your initiative to stand out.