Armas, GenaroMedia Relations/WriterMedia Services
A media relations specialist, Genaro covers the humanities, social sciences, education, social welfare, the arts and information studies, as well architecture and urban planning.
Genaro came to UWM after more than two decades covering news and sports with The Associated Press, with stops in New York, Pennsylvania and Washington, D.C., and assignments ranging from presidential campaigns to Packers playoff games. He spent the last five years at AP as a Wisconsin-based sports writer.
A writer by training, Genaro also possesses experience telling stories through photos and video. At UWM, he works with media outlets to share the university’s stories with online news sites, newspapers, magazines and broadcast outlets.