Mike Westendorf continues in his role as the Director of Operations for Innovative Weather, a position he has held since 2007 when he began the process of guiding the IW program operation into existence. His responsibilities include managing daily forecast services, training staff members, recruiting clients, and maintaining program sustainability. Westendorf graduated from UWM in 1996 with a BS in Atmospheric Sciences, and went on to complete his post-undergraduate research on high-resolution modeling and radar analysis with Dr. Roebber. His experience includes roles as Director of Operations at Weather Eye, Inc. and Severe Weather Assistant at WTMJ4, Milwaukee’s NBC affiliate. Mike enjoys spending time with his wife and three children. He is also an accomplished singer/songwriter.