Taylor Liesenberg

Taylor Liesenberg joined SC Johnson in 2021 and currently serves as a senior associate on their Consumer Insights and Business Analytics team. She is responsible for measuring and evaluating global media tactics and working with marketing and agency partners to ensure media resources are used efficiently.

Before SC Johnson, she served as a senior analyst at Laughlin Constable where she worked for brands such as El Camino Hospital, Acuity, World Finance, EcoTools, Real Techniques and FRAM.

Taylor’s primary focus is to reveal the “why” and make measurement-powered strategic recommendations to maximize ROI, meet goals and improve conversions.