{"id":66623,"date":"2019-01-24T17:18:49","date_gmt":"2019-01-24T23:18:49","guid":{"rendered":"https:\/\/uwm.edu\/news\/?p=66623"},"modified":"2024-09-27T10:02:14","modified_gmt":"2024-09-27T15:02:14","slug":"uwm-students-cap-design-chosen-for-milwaukee-bucks-promotion","status":"publish","type":"post","link":"https:\/\/uwm.edu\/news\/uwm-students-cap-design-chosen-for-milwaukee-bucks-promotion\/","title":{"rendered":"UWM student\u2019s cap design chosen for Milwaukee Bucks promotion"},"content":{"rendered":"<p>The Milwaukee Bucks have unveiled the final designs for the annual <a href=\"https:\/\/www.nba.com\/bucks\/bmocapseries\">BMO Harris Bucks Custom Cap Series<\/a>, an opportunity for current and former Bucks players, along with one college student, to design an exclusive hat given away to fans at a home game. The winning college designer is UWM student Kelsey Robinson.<\/p>\n<p>Robinson\u2019s cap will be given to the first 10,000 fans attending the Feb. 23 Bucks game against the Minnesota Timberwolves. Other designs are by former Bucks player Desmond Mason and current Bucks guard Dante DiVincenzo, whose caps will be given out Feb. 6 and April 6, respectively.<\/p>\n<figure id=\"attachment_66625\" aria-describedby=\"caption-attachment-66625\" style=\"width: 300px\" class=\"wp-caption alignleft\"><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-66625\" src=\"https:\/\/uwm.edu\/news\/wp-content\/uploads\/sites\/41\/2019\/01\/bucks-cap1-300x200-300x200.jpg\" alt=\"\" width=\"300\" height=\"200\" \/><figcaption id=\"caption-attachment-66625\" class=\"wp-caption-text\">Kelsey Robinson&#8217;s cap is designed for a &#8220;&#8217;90s Night&#8221; theme, so he chose a Bucks logo from that era.<\/figcaption><\/figure>\n<p>Robinson, a graphic design student at UWM, designed a cap to fit a \u201c\u201990s Night\u201d themed game. Following the throwback prompt, Robinson chose the Bucks logo from the era, adorned with the signature royal purple color associated with the team, to become the centerpiece of the cap.<\/p>\n<p>\u201cI wanted to take the Bucks\u2019 color scheme from the \u201990s \u2013 purple and green \u2013 and play with it,\u201d Robinson said.\u201cI kind of pushed them, and it turned into something else.\u201d<\/p>\n<p>Though Robinson\u2019s design looks clean and simple at first glance, the focus of the hat lies under the brim, featuring a mint-blue-to-pastel-pink gradient behind an artistic interpretation of the Bucks\u2019 famous deer, and a retro text that reads \u201cMilwaukee.\u201d<\/p>\n<p>\u201cI liked the idea of a simple outside design that anyone could wear, but the inside would have this really busy image,\u201d Robinson said.<\/p>\n<figure id=\"attachment_66624\" aria-describedby=\"caption-attachment-66624\" style=\"width: 300px\" class=\"wp-caption alignright\"><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-66624\" src=\"https:\/\/uwm.edu\/news\/wp-content\/uploads\/sites\/41\/2019\/01\/buckscap2-300x200-300x200.jpg\" alt=\"\" width=\"300\" height=\"200\" \/><figcaption id=\"caption-attachment-66624\" class=\"wp-caption-text\">The brim of Kelsey Robinson&#8217;s cap features an artistic interpretation of the Milwaukee Bucks\u2019 deer logo.<\/figcaption><\/figure>\n<p>Throughout the design process, Robinson worked closely with the Bucks to tweak and define his cap to fit his artistic vision. \u201cThough the hat was for a contest, it was interesting to go from designing mainly for school projects and independent work to havinga client and producing a physical product. Except the client was literally the Milwaukee Bucks,\u201d Robinson said.<\/p>\n<p>Robinson began at UWM as an architecture student, but has shifted his talents to art and graphic design. \u201cOriginally, I wanted to go into architecture because I felt it was more lucrative, but I\u2019ve realized in time that I wanted to do what made me happiest, which is art,\u201d he said.<\/p>\n<figure id=\"attachment_66626\" aria-describedby=\"caption-attachment-66626\" style=\"width: 250px\" class=\"wp-caption alignleft\"><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-66626\" src=\"https:\/\/uwm.edu\/news\/wp-content\/uploads\/sites\/41\/2019\/01\/kelsey-buckscap-250x300-250x300.jpg\" alt=\"\" width=\"250\" height=\"300\" \/><figcaption id=\"caption-attachment-66626\" class=\"wp-caption-text\">Kelsey Robinson<\/figcaption><\/figure>\n<p>As Robinson\u2019s focus has transitioned into a new field, his architectural background is still prominent throughout his work, which is even seen in the Bucks deer on the cap with its intricate structural design.<\/p>\n<p>\u201cI definitely bring aspects from architecture into my art, like strong lines, an iterative design process and an emphasis on composition,\u201d he said.<\/p>\n<p>\u201cI\u2019ve always been really attracted to things with interesting and well thought out composition. You can see that emphasis in the hat \u2013 something full, but also simple and orderly. I wanted people to see it from a distance, but also be able to appreciate it up close.\u201d<\/p>\n<p>Other work from Robinson <a href=\"https:\/\/society6.com\/kelseyrobinson\">can be found on Society6<\/a>, an online store that features the designs of thousands of artists on T-shirts, phone cases, prints and more, <a href=\"https:\/\/www.instagram.com\/kelseyrobinsondesign\/?hl=en\">as well as on Instagram<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The cap created by UWM student Kelsey Robinson will be given to the first 10,000 fans attending the Feb. 23 Bucks game against the Minnesota Timberwolves.<\/p>\n","protected":false},"author":40008,"featured_media":66624,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":"","uwm_wg_additional_authors":[]},"categories":[174,200],"tags":[250],"section":[122,124],"display_categories":[],"related-coverage":[],"uwmnews-feed":[344,164],"class_list":["post-66623","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","category-news-in-brief","tag-student-success","section-campus-community","section-students","uwmnews-feed-arts-architecture","uwmnews-feed-arts"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.3 (Yoast SEO v27.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>UWM student\u2019s cap design chosen for Milwaukee Bucks promotion<\/title>\n<meta name=\"description\" content=\"The cap created by UWM student Kelsey Robinson will be 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