{"id":12682,"date":"2014-06-30T16:08:51","date_gmt":"2014-06-30T21:08:51","guid":{"rendered":"https:\/\/uwm.edu\/news\/?p=12682"},"modified":"2015-11-12T08:01:37","modified_gmt":"2015-11-12T14:01:37","slug":"rookies-reaping-results","status":"publish","type":"post","link":"https:\/\/uwm.edu\/news\/rookies-reaping-results\/","title":{"rendered":"Rookies reaping results"},"content":{"rendered":"
\"PantherVision<\/a>
PantherVision anchors Erin Nordloh (left) and Kali LaCount introduce one of the segments in the award-winning series \u201cSchool Shooter Safety: An Act of Malpractice.\u201d<\/figcaption><\/figure>\n

Imagine that a football team from the smallest high school in the state were to play the Green Bay Packers \u2013 and beat them. Then imagine that same team of neophytes winning the Super Bowl. That\u2019s the metaphor Mark Zoromski uses to describe an unprecedented achievement by a group of journalism students at UWM.<\/p>\n

Eighteen students won what is considered the top professional award for investigative broadcast journalism, the Edward R. Murrow Award, sharing the limelight with large network TV stations like WCVB-TV in Boston and WJLA-TV in Washington, D.C. The series also won a regional category of the award.<\/p>\n

\u201cI\u2019ve been fortunate enough to work with some top journalists and 99 percent of them have never won a regional Murrow award, let alone a national one,\u201d says Zoromski, a senior lecturer in JAMS. \u201cThese students have won before they even left the classroom. It\u2019s just astonishing.\u201d<\/p>\n

The Murrow awards, given by the Radio Television Digital News Association, are named after prominent CBS radio and television journalist Edward R. Murrow, who produced TV news reports leading to the censure of Sen. Joseph McCarthy in 1954.<\/p>\n

The students produced a series of investigative broadcast reports on the event of an active shooter on campus. The series of reports, \u201cSchool Shooter Safety: An Act of Malpractice,\u201d aired last year on PantherVision, a weekly broadcast produced by students in the Journalism, Advertising, and Media Studies Department (JAMS) in the College of Letters & Science.<\/p>\n

\u201cIt feels surreal,\u201d says Chris Verhyen, who was one of the original reporters covering the story.\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 \u201cEspecially the national award, where we went up against large network TV stations. I don\u2019t think it has sunk in yet.\u201d<\/p>\n

\"KC<\/a>
KC Rasch, is the chair of the Student Association’s Safety committee. The PantherVision spurred the creation of the committee.<\/figcaption><\/figure>\n

Hours of research and reporting went into the series that involved more than 30 students over two semesters. Mentored by Zoromski, a former news producer at WITI-TV (Fox 6) in Milwaukee, the students discovered that the UWM police were well-trained as responders, but no training existed for students and staff.<\/p>\n

As part of the coverage, PantherVision journalists surveyed all the schools in the University of Wisconsin \u00a0System, \u00a0finding similarities across the 26 college and university campuses. Then they cast the net wider, uncovering that many universities nationwide do not have plans in place to train students and staff to deal with an active shooter.<\/p>\n

\u201cWhat we found was this could happen at any university, especially at the larger ones,\u201d says Erin Nordloh, a recent JAMS grad who is now working in public relations in Boston.<\/p>\n

Nordloh conducted one of the most powerful interviews included in the series \u2013 a first-hand account of the Washington Navy Yard shooting in September of 2013 from UWM alumnus John Monroe, who survived the attack. The gunman killed 12 people in one building on the compound before he was fatally shot by police.<\/p>\n

\"Interim<\/a>
Interim UWM Police Chief Greg Habeck was interviewed, along with several other officers.<\/figcaption><\/figure>\n

The incident was so fresh in Monroe\u2019s memory at the time that Nordloh was worried he would decline the interview because he was suffering from post traumatic stress.<\/p>\n

Monroe told Nordloh that, from his office hiding spot, he could hear the cries of co-workers as they were shot and killed<\/p>\n

The biggest challenge, she says, lay with the student reporters trying to obtain information from campuses.<\/p>\n

\u201cIt was hard to get to the decision-makers. In the end, we wanted to make a difference. This is something that, down the line, could save many lives.\u201d<\/p>\n

As a result of the series, a task force at UWM was formed to improve campus preparedness during an active shooter crisis. Task force recommendations came out in April.<\/p>\n

\u201cThe most important thing I learned was to identify how a story impacts people,\u201d says Verhyen. \u201cWhen you\u2019re trying to tell a story you have to focus on why it\u2019s important. The fact that we found something that is relevant to a lot of people, I think about that every time I write a story now.\u201d<\/p>\n

For Zoromski, who is currently fundraising to send the students, most who have already graduated, to the awards banquet in New York City in October, the word \u201cproud\u201d isn\u2019t strong enough.<\/p>\n

\u201cThe future of broadcast journalism is in very, very good hands,\u201d he says. \u201cThese students have really learned the role of the press in being a watchdog, exploring wrongs and righting them, holding the powerful accountable, and giving voice to the voiceless.\u201d<\/p>\n

PantherVision is a unique educational union between UWM \u2014 whose students generate news content \u2014 and Milwaukee Area Technical College, where the newscast is taped and whose students handle the technical aspects. During the school year, PantherVision can be seen on Time Warner Cable, AT&T U-Verse, and online at panthertv3.imt.uwm.edu\/panthervision\/panthervision.html<\/i> and milwaukeecommunitymedia.com\/?s=PantherVision<\/i>.<\/p>\n

###<\/p>\n

Zoromski\u2019s fundraising effort is more than halfway to its $15,000 goal. To contribute to the fund to send the winners to the Edward R. Awards banquet: http:\/\/www.gofundme.com\/ab27lo<\/a><\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

Eighteen UWM students won what is considered the top professional award for investigative broadcast journalism.<\/p>\n","protected":false},"author":836,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":"","uwm_wg_additional_authors":[]},"categories":[174],"tags":[],"section":[122,124],"display_categories":[],"related-coverage":[],"uwmnews-feed":[158,159],"class_list":["post-12682","post","type-post","status-publish","format-standard","hentry","category-news","section-campus-community","section-students","uwmnews-feed-letters-science","uwmnews-feed-humanities"],"yoast_head":"\nRookies reaping results<\/title>\n<meta name=\"description\" content=\"Eighteen UWM students won what is considered the top professional award for investigative broadcast journalism.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" 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