Portrait of Liv Hwang

Liv Hwang

  • Vice Chancellor, Marketing & Communications

Liv Hwang is committed to strengthening UWM’s brand in the Midwest and across the globe to drive enrollment and revenue growth. Before joining UWM, Liv spent more than a decade in leadership roles in Wisconsin and Louisiana state governments, where she helped lead initiatives such as Wisconsin’s pandemic recovery efforts, the state’s first coordinated health insurance enrollment campaign, and Louisiana’s strategic communications following the 2010 BP oil spill. As Vice Chancellor for Marketing & Communications, she is the chief executive and administrative officer across UWM’s three campuses for integrated marketing and communication, web, print and copy, licensing, marketing partnerships, and brand strategy. Liv earned her bachelor’s degree from Tulane University and was a 2014 New Leaders Council Louisiana Fellow.