Richard Popp

Associate Professor and Director of Graduate Studies
 Bolton Hall 582


PhD, Temple University
MBA, Virginia Tech
BA, Virginia Tech

Courses Taught

JAMS 101 — Introduction to Mass Media
JAMS 214 — Advertising in American Society
JAMS 860 — Seminar in Mass Communication: Media and Consumer Culture
JAMS 860 — Seminar in Mass Communication: Culture Industries and Capitalism

Research Interests

Media history, consumer culture, cultural industries, cultural space, social memory

Selected Publications

Time Inc., Late Modern Media, and the Making of 1970s America (under contract with the University of Illinois Press).

2018. The Anywhere, Anytime Market: The 800-Number, Direct Marketing, and the New Networks of Consumer Capitalism,” Enterprise & Society, 19, no. 3 (September 2018), 702-732.

2018. “From Marrakesh Express to Midnight Express: Backpackers, Drug Culture, and Incarceration,”Journalism & Communication Monographs, 20, no. 3 (September 2018), 248-253).

2016. Richard K. Popp, “Airline Advertising, Fear of Flight, and the Shaping of Popular Emotion,” Journal of Consumer Culture, 16, no. 1 (March 2016), 61-79.

2014. Richard K. Popp. “Information, Industrialization, and the Business of Press Clippings, 1880-1925.” Journal of American History, 101, no. 2 (Sept. 2014), 427-453.

2014. “Cultural History and Media Studies.” In Blackwell’s International Companion to Media Studies: Research Methods in Media Studies, ed. Fabienne Darling-Wolf (Oxford: Blackwell, 2014).

Popp, Richard K. The Holiday Makers: Magazines, Advertising, and Mass Tourism in Postwar America. Louisiana State University Press, 2012.

Popp, Richard K. “Machine-Age Communication: Media, Transportation, and Contact in the Interwar United States.” Technology & Culture 52.3 (2011): 459-484.

Popp, Richard K. “Making Advertising Material: Checking Departments, Systematic Reading, and Geographic Order in Nineteenth-Century Advertising.” Book History 14. (2011): 58-87.