He prints out discussion topics for his weekly visit with friends at the bar. His daughter made it internet-famous

Riley Enright confessed that he’s not normally this organized.

But the internet might think differently. The Brookfield resident who sells insurance in Waukesha has become known as the man with the very specific plan, an agenda outlining talking points for his weekly check-in with his buddies at the bar.

The “board meetings” ― so named because they look impressive at 4 p.m. Friday in a work calendar ― have been going on for years at Bullwinkle’s in Brookfield, with Enright bringing the talking points.

The discussions hit on a number of sports topics — an Aug. 16 agenda included “Packers training camp,” “Predictions on Packers season record,” and, of course, “Snoop.” It also included “Dangers of Hiking,” “Donating blood” and “Sick of political ads yet?”

“I hate to say it, I don’t even make an agenda for my clients much,” said Enright, 63, a senior benefits consultant at R&R Insurance in Waukesha.

“Whenever someone is like, ‘Oh my gosh, I’m sure this is the most organized person alive,’ on Twitter, I’m like … ‘Oh my God, the opposite of,” said Riley’s daughter Kenzi, 31, an alumna of UW-Milwaukee and Divine Savior Holy Angels now living in Los Angeles. “I say that with love because I’m the same way.”

During a holiday visit to Wisconsin in late 2022, Kenzi accepted an invitation to a board meeting, a group that includes her father; neighbor Jim Hohl, 70; Riley’s longtime work friend, Mike Kenna, 67; and high-school buddy Laird Myrold, 63.

They’ve known each other for three decades — and thanks to Kenzi’s inclusion at one of their gatherings, the rest of the world kind of knows them, too.

The Dec. 1, 2022, agenda only included five items, starting with “Jordan Love” before weaving toward “After Christmas party with the boys” and then, of course, “General Discussion.” Thanks to Kenzi’s viral post on Twitter/X, it now lives forever.

“I thought it was so funny and cute and wholesome … The funniest thing is, they don’t do it for anyone but themselves,” Kenzi said. “Someone asked Jim Hohl, ‘How do you feel about being internet-famous?’ and he sincerely said, ‘I don’t care.’

“Let me tell you, they could not care less. I thought a couple friends would get a kick out of it, so I put it on Twitter, posted it and went home from the board meeting. An hour later, three people are calling me, (telling me) ‘You have half a million likes on Twitter right now.’ I was like, ‘On what?’ I didn’t even know what they’re referring to. It just took off from there.”

The weekly agenda lights up the internet, via Kenzi’s social-media accounts

Every week, Kenzi, who works in marketing for comedy streaming service Dropout (née CollegeHumor), posts the new agenda on social media. And each week, hundreds of people like the post. Many commenters have even expressed that the posts remind them of their own fathers, some of whom have passed away.

“It’s become this amazing thing that I think has not only been a wholesome piece of the internet, but a lot of other people have started to use it, which is really cool,” she said.

Riley grew up in Green Bay, attended UW-Oshkosh and has lived in Brookfield for 27 years. The Friday hangouts have always been therapeutic, but Riley said he found the group slowly “kind of getting cranky,” often complaining about work. He said one friend even stopped coming to the gatherings because of the bad vibes.

Then, Laird flipped over a Miller Lite coaster at their table and found some inspiration.

“There was this tiny little writing on there,” Riley said. “Laird said, ‘We should have an agenda.’ I don’t know why, but I just started making an agenda.”

The result? Conversation that wasn’t patterned around the game on TV and a reason for sustained face-to-face discussion.

“You usually just sit there doing the bar look (staring up at a) TV,” Riley said. “We just decided we’re going to do this.”

None of the four dabble much in social media, which makes the whole experience a strange trip, indeed. During one board meeting, Riley said he was approached by someone from Iowa who had been in the area and wanted to visit the bar on the off chance they’d run into the group. The board spent the evening drinking with the Iowans.

This summer, Kenzi’s visit to Wisconsin included a trip to see the Milwaukee Brewers game at American Family Field, and she captured the occasion in a sponsored social-media post for U.S. Cellular.

“It’s not easy when it’s four men over 60 (that you’re filming),” Kenzi said with a laugh. “There’s a lot of slo-mo footage because I needed everyone looking at me at the same time.”

Riley insists he doesn’t care if anyone is sponsoring the venture, or even if the outside curiosity wanes:

“We’re going to do it long after (the internet fame) dies.”

This story was originally published on JSOnline here!