Cassidy Blanchard

Cassidy Blanchard


Cassidy is the type of person who never settles for “good enough”. This mentality is due to her lifetime of playing competitive sports. As a result of a busy schedule from childhood until present she is well versed in the skills of time management, teamwork, and accountability. On top of this, she has a passion for working with kids. Currently coaching a U8 girl’s soccer team, she feels that it is part of her job to inspire girls to grow into strong women whether they continue with the sport or not.

With regards to Cassidy’s design, she embraces receiving constructive criticism and always finding ways to improve. Although her personality is lighthearted and easygoing, Cassidy prefers to work with more serious topics relating to social justice. Visual communication is a powerful way to get ideas across and it is Cassidy’s goal as a designer to use her skills to create positive change in the world around her.

Design Team

Eileen Blanchard:
First Grade Teacher at Parkway Elementary

Tracy Apps:
User experience designer

Peggy Rodriguez:
Clinical and Counseling Psychologist

High School & Notable Teachers

Whitefish Bay High School


Loop-dee-loop is an iPad application thatassists elementary school children in developing effective communication skills. A series of customizable activities affords each student the ability to focus on individual skill building needs.The student’s account is linked with both the parent and teacher’s accounts so that the adults in the child’s life are kept in the loop about their improvements and the topics that they are learning.


Our mission is to empower all children to apply their acquired skills in listening, effective communication, and relationship building and to celebrate their personal attributes to lead productive lives.


Our vision is for students, teachers and parents, to use communication to enhance and expand a community of life-long learners that are compassionate and empathetic citizens.