Aaron Guenther
guenthe5@uwm.edu
Bio
Aaron Guenther is currently a senior at the University of Wisconsin-Milwaukee. In May 2017, he will receive his BFA with an emphasis in Design and Visual Communication. Prior to graduation, he has hopes to move out west to pursue his career on the west coast.
His love for design goes as far back as eight years old. At his young age, he discovered his gift of drawing and interest in basic color concepts. His drawing evolved into a hobby of sketching fictional sports logos and brands into a personalized sketch book, beginning of his lifelong interest in art and goal of entering an art and design related career.
His design related experience includes some freelance projects for two start-up businesses. The design skills that best promotes him is his ability to illustrate, compose strong layouts, and executing a detailed process for projects.
In his modest free time he enjoys being active outdoors, cooking, and walking his dog, Cosmo. He also has an interest in growing assorted organic produce in his backyard. He utilizes the harvest for delicious warm stews in the cold winter months.
Design Team
Jessica Adanich
Creative Manager at Mase.com
Handles all the design work at Mase Brand and also works with the team on new product
development. She has been wonderful with critiquing small details for me, and giving successful
feedback to my work.
Andrea Foschiatti
Industrial Designer at Sherlock Bike
Andrea is very knowledgeable in the mechanical field and has experience in all the different types of development stages in the company which will benefit me with her awareness of the steps it takes
to create something.
Tom Anderson
Bike Mechanic at Brookfield Cycle
Tom Anderson is an extremely knowledgable bike mechanic. He has had over 25 years
experience working on bikes. He can give helpful advice and answer any questions I have
about physical prototyping, bike anatomy or current bike products.
High School
Brookfield East High School
Description
Curbb is a GPS – mobile application duo that provides bike security for college students. Curbb’s
function is to pinpoint the bike’s location with user friendly features providing law enforcement with
the relevant intel for an efficient recovery of one’s property. Curbb’s approach to deterring bike theft
is separated into three main features: Lock, Locate, and Rescue. ‘Lock’ refers to activating Curbb’s
’Lock Mode’ which creates an invisible six foot perimeter around the bike. If the bike were to leave
the perimeter unintentionally the GPS immediately triggers the ‘Location’ feature. This feature simply displays a satellite map rendering that pinpoints exact location, distance, and destination of the
stolen bike. Lastly, the ‘Recover’ feature coincides with the immediate correspondence with law
enforcement and provides the essential information to instantaneously recover the stolen bike and apprehend the criminal! The reasons why bike theft isn’t taken seriously is that victim doesn’t have
the necessary information of location, distance, and destination. Ultimately, without the intel Curbb
provides law enforcement has a 5% chance of recovering that stolen bike. It’s time to Curbb the
problem!
Mission
Curbb is a mobile app preventing bike theft through navigation and notification for students on campus.
Vision
Curbb’s vision is to prevent bike theft on campus through communication and satellite based navigation .
Video
Infographic
Personas
