Health Connection, the brainchild of Lubar marketing senior Jordan Mather, has taken the $8,000 first prize in the New Venture Business Plan Competition. Health Connection’s Snapchat-like mobile platform, Health Snaps, enables healthcare providers to remotely engage patients via in-app instructional videos, messaging, and visual progress tools.
Second prize was awarded to marketing senior Brandi Hayes-Fink and kinesiology junior Alisyn Vermey for their idea for Zen Gen Yoga, a family-focused yoga studio that will feature environmentally friendly products and practices.
Two ventures tied for the competition’s third prize. Engineering students Alex Francis, Ali Bakhshinejad, and Robert Morien Jr. presented AlphaCore Solutions, a technical project management service for engineering and design initiatives which provides minimum viable product/commercial prototype guidance through an established network of experienced subcontractors. BookLive, a mobile and web app that connects performance service providers (musicians, dancers, comedians, public speakers, etc.) with clients and event planners, was developed by graduate orchestral conducting student Jared Judge.
Entrepreneurs and experts from across the region assist competitors throughout each of the phases of the four-month competition as workshop instructors and one-on-one mentors. The final competition is judged by entrepreneurs, venture capitalists, and faculty.
La Macchia Enterprises, the parent company of Mark Travel and Trisept Solutions, sponsors the annual competition, which is open to all UWM students and recent alumni.