Chris Smith’s new app, Rex, wants to tell you about cool things

Milwaukee filmmaker Chris Smith is tapping his inner Mark Zuckerberg and his Hollywood tastemaker friends to launch a new app that’s about sharing cool stuff.

Called Rex, the free app launches officially Wednesday and allows chums to share — and keep track of — recommendations for books, movies, podcasts, restaurants and cultural doings like plays and museum exhibits.

Of course getting a successful social network off the ground is a little like launching a disco craze, and Smith, the Sundance darling known for directing “American Movie,” recognizes he’s a latecomer to a landscape dominated by the likes of Facebook and Instagram.

Read full article at Journal Sentinel