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Digital Marketing

The digital marketing landscape is changing more quickly than ever before. Rapid development of technologies used to reach an increasingly empowered and informed target audience has made keeping up with digital marketing tools and practices a challenge. UWM SCE helps you keep pace.

GAIN relevant digital marketing skills from an ACCREDITED UNIVERSITY

COMPREHENSIVE DIGITAL MARKETING CURRICULUM provides the fundamental and advanced skills required for well-rounded digital marketers

MENTORED PROGRAM STRUCTURE allows you to work closely with instructors who are leading experts in the industry

PROGRAM DELIVERABLES help you go beyond listening to doing.  Core courses provide hands-on learning that can be used within your organization.

PROFESSIONAL CERTIFICATES help build your resume and advance your career

Candidates for the Digital Marketing Certificate should have a degree in marketing or related field and/or two years of marketing related experience. Small business owners are also welcome. The courses in this program do not focus on basic marketing concepts.

Courses can be taken towards the Digital Marketing Certificate or individually.

Adobe Illustrator – Basics

Wed., Dec. 2

Thu., June 23, 2016

Adobe InDesign – Basics

Wed., Sept. 30

Tue., Apr. 19, 2016

Adobe Photoshop – Basics

Thu., Nov. 5

Wed., Feb. 24, 2016

Building an Effective Digital Content Strategy

Weekdays, Oct. 30-Nov. 13

Weekdays, Apr. 29-May 13, 2016

Creating a Social Media Content Plan for your Organization – Content Production and Syndication

Online, course available Oct. 5-18

Online, course available Mar. 7-20, 2016

Foundations for Effective Digital Marketing

Online, course available Sept. 21-Oct. 18

Online, course available Jan. 25-Feb. 21, 2016

Introduction to Digital Marketing Analytics

Fri., Oct. 9

Wed., Mar. 2, 2016

Listening and Monitoring Strategies for Social Media

Online, course available Nov. 9-22

Online, course available May 9-22, 2016

Paid Media – Reaching Your Target Audience

Weekdays, Jan. 29-Feb. 19, 2016

Weekdays, May 20-June 17, 2016

SEO – Definitive Guide to Higher Ratings

Wed., Nov. 18

Tue., May 10, 2016

Social Media Analytics – Tracking, Measuring and Reporting

Online, course available Feb. 1-14, 2016

Online, course available June 6-19, 2016

Writing Web Content That Works

Online, course available Nov. 30-Dec. 13

Online, course available May 16-29, 2016

Creating a Social Media Content Plan for your Organization – Content Production and Syndication

Online, course available Oct. 5-18

Online, course available Mar. 7-20, 2016

Foundations for Effective Digital Marketing

Online, course available Sept. 21-Oct. 18

Online, course available Jan. 25-Feb. 21, 2016

Listening and Monitoring Strategies for Social Media

Online, course available Nov. 9-22

Online, course available May 9-22, 2016

Social Media Analytics – Tracking, Measuring and Reporting

Online, course available Feb. 1-14, 2016

Online, course available June 6-19, 2016

Writing Web Content That Works

Online, course available Nov. 30-Dec. 13

Online, course available May 16-29, 2016

Building an Effective Digital Content Strategy

Weekdays, Oct. 30-Nov. 13

Weekdays, Apr. 29-May 13, 2016

Paid Media – Reaching Your Target Audience

Weekdays, Jan. 29-Feb. 19, 2016

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