User Experience for the Web
User experience is the science of how users interact with the products and services, systems and organizations around them. Creating a positive user experience is one of the most important aspects of designing for web and mobile.
Understand and apply basic user experience methodologies and tests such as card sorting, focus groups, web-based user testing, etc., to help troubleshoot issues or plan enhancements to the user experience of the website. Gain a working knowledge of usability best practices such as ensuring buttons and links appear clickable, creating touch-sized targets for mobile and making typography readable to avoid common usability mistakes.
Who Should Attend
Web designers/developers, marketing professionals, or anyone who is involved in the creation or update of websites and mobile apps.