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SEO – Definitive Guide to Higher Ratings

NEW TOPICS! Learn the latest techniques for getting more traffic to your website and increasing your company’s bottom line. With brand new updates each time the course is offered, you get a fresh perspective every time you enroll so that you can stay on top of all of the latest SEO strategies.

Take this course individually or as part of the Web or Digital Marketing Certificate Programs.

This course can be applied to the Digital Marketing Certificate.

Who Should Attend

Digital marketers, web designers and developers, and anyone interested in learning the latest SEO concepts to increase website traffic.

Course Outline/Topics

  • Google +1
  • Google Plus
  • Social Media Carries Weight
  • Responsive Website Carries Weight
  • Author and Publisher Rank Carry Weight
  • Mobile Site Presence
  • Caffeine – 2010 Google Search Engine – indexing data
  • Hummingbird – 2014 Google Search Engine

“The information provided during the course proved to be very helpful. I feel that this information is very important for anyone who works in digital marketing. Scott Lovy did a great job presenting this information.”

— Student, 2015

I picked up a number of new things even though I’ve had other SEO classes before, and I have been in the web field for 15+ years!

— Student, 2014

All sessions are Face-to-Face unless otherwise noted.

Wed., Nov. 18

8:30am-4:30pm

Location: UWM School of Continuing Education

Instructor: Scott Lovy

Fee: $349

CEUs: 0.7

Enrollment Limit: 20

Program Number: 5026-8440

Registration Deadline: Tue., Nov. 17

Register Now

Tue., May 10, 2016

8:30am-4:30pm

Location: UWM School of Continuing Education

Instructor: Scott Lovy

Fee: $349

CEUs: 0.7

Enrollment Limit: 20

Program Number: 5026-8439

Registration Deadline: Mon., May 9, 2016

Register Now

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