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Social Media Manager Certificate

The Social Media Manager Certificate is for individuals responsible for the strategic
planning, alignment and integration of social media within their organization. Course elements and curriculum are focused on:

  • Identifying business opportunities that can be supported by social media
  • Aligning social media efforts to organizational goals
  • Delivering a social media strategy, creating content roadmaps and measurement frameworks that integrate social media into the business

Who Should Attend

Marketing, PR, communications professionals or those who are responsible for managing the social media function within their organization.

Benefits and Learning Outcomes

  • Gain valuable knowledge and skills to effectively create, manage and implement social media programs
  • Create a Social Media strategy, plan and metrics specific to your organization
  • Understand how Social Media impacts your business goals
  • Create Listening and Monitoring Frameworks
  • Learn how to plan and manage social content
  • Understand Social Media ROI

Testimonials

"Jamey does a fantastic job with the slide presentations and provides valuable feedback to each comment that students make throughout the course."  —  Student, 2014

"I really enjoyed the choice of reading material. Social Media ROI was a great book and I learned a lot that can and will be applied to our social media program. The videos followed very closely with the book, which is great!"  —  Student, 2014

Danielle Creapeau - Social Media Manager Certificate

Course available Sept. 26-Dec. 11

Location: Online

Instructor: Jamey Shiels

Fee: $2,499

CEUs: 4.2

Enrollment Limit: 30

Program Number: 5026-9246

Note: Access to Course Site

You will receive an email approximately one week prior to the start date of the class with instructions on setting up your username and password and how to access the online course site.

Course Requirements

This is an instructor-facilitated, online asynchronous course. You are required to have routine access to a computer with Internet and a recent version of Microsoft Office Suite or comparable program. Course materials will be provided in the online course site (D2L).

Expectations

Each week you will be given readings and assignments to complete. Please log in and complete assignments within the deadlines given in order to be awarded CEUs and the Certificate of Completion. Within the posted deadline you will be able to complete the readings and assignments at your leisure. If you have questions about deadlines you can work with the instructor.

Completion

Certificates of Completion will be mailed once your coursework has been completed.

Registration Deadline: Sun., Sept. 25

Registration deadline has passed.

Course available Feb. 27-May 21, 2017

Location: Online

Instructor: Jamey Shiels

Fee: $2,499

CEUs: 4.2

Enrollment Limit: 30

Program Number: 5026-9247

Note: Access to Course Site

You will receive an email approximately one week prior to the start date of the class with instructions on setting up your username and password and how to access the online course site.

Course Requirements

This is an instructor-facilitated, online asynchronous course. You are required to have routine access to a computer with Internet and a recent version of Microsoft Office Suite or comparable program. Course materials will be provided in the online course site (D2L).

Expectations

Each week you will be given readings and assignments to complete. Please log in and complete assignments within the deadlines given in order to be awarded CEUs and the Certificate of Completion. Within the posted deadline you will be able to complete the readings and assignments at your leisure. If you have questions about deadlines you can work with the instructor.

Completion

Certificates of Completion will be mailed once your coursework has been completed.

Registration Deadline: Sun., Feb. 26, 2017

Register Now