New study: Sad images can help charities attract donors

Television advertisements showing sad-faced, hungry children may seem cliché, but they’re probably an effective way for charities to attract new donors. That’s one takeaway from a new study conducted by Xiaoxia Cao, an assistant professor in the Department of Journalism, Advertising, and Media Studies (JAMS). Cao looked at whether images of happy or sad people […]

Atherton delivers prestigious John Dewey philosophy lecture

Margaret Atherton, UWM distinguished professor of philosophy, delivered the 2017 John Dewey lecture at the American Philosophical Association Central Division meeting on March 2. She credited the reputation of UWM’s philosophy department as a major reason for being selected. Although the department doesn’t grant doctoral degrees, its master’s program has been instrumental in preparing students […]