Rachael Jurek
Education
MA, Marquette University
BA, University of Minnesota–Morris
Teaching Areas
Public relations, social media and research methods
UWM Courses Taught
JAMS 289/489/399/600 – Internships
JAMS 280 — Special Topics: Event Planning and Management
JAMS 280 – Special Topics: Crisis Communication Management
JAMS 307 — Advertising and Public Relations Writing and Production
JAMS 380 — Special Topics: Branding and Campaign Analysis
JAMS 505 – Advertising and Public Relations Research Methods
JAMS 524 — Advertising and Public Relations Campaigns
Additional Courses Include:
Advanced Public Relations
Intro to Mass Media
Intro to Public Relations
Media Writing
PR Writing
Public Speaking
Social Media for Public Relations
Social Interaction in the Digital Age
Student Agency Management
Professional Experience
Media Relations Director at Moon Landing Agency
Corporate Membership and Sponsorship Manager at Milwaukee Art Museum
Corporate Sponsorship Specialist; Special Events, Marketing and PR Coordinator at Potawatomi Bingo Casino
Special Events Assistant at Exceptional Events
Research Areas
Higher education pedagogy for public relations and social media
Social media for crisis tracking and analysis
Publication
Jurek, Rachael L., and Isgro, Kirsten, “Assessing the Impact of a Community Program for Young Girls: Literature Review, Questionnaire Survey Methods and Survey Data Analysis,” SAGE Research Methods Cases (April 2014).
Current Research (contributed to panel presentation. Paper pending.) Ouellette, Michelle M., and Jurek, Rachael L., “Social Media Narratives on Immigration: Tweets from the Border.” Presentation at the 117th Annual Meeting of the American Anthropological Association (Nov. 18, 2018).
Other Activities
Riding horses
Hockey mom
Fan of all things Minnesota